Do you have a strange attractor?
I’m not talking sex appeal or
pheromones, but the aspect of your story that provides a built-in pitch, a wow factor, an aha! element that packs a
visceral punch.
It’s like high concept only
different.
At its most basic, the definition
of high concept is a premise or idea that can be summed up in one
sentence. But screenwriter Terry Russio
(Pirates of the Caribbean) says an
idea must be more than just clear and simple, it must also attract an audience (and
professionals) to your project. It must
have what he calls a STRANGE ATTRACTOR. “Strange meaning unique and attractor meaning
compelling. Something unique that is
also compelling.” An element that is so clever,
so ingenious, so kick-ass it turns other writers pea green with envy. And who doesn’t love that? (By the way, if you haven’t been to Russio’s
website, www.wordplayer.com, OMG, run, don’t walk and prepare to spend hours because
each essay there is a gem.)
A strange attractor is more
precise than high concept because it zeroes in on the most compelling aspect of
the premise. A good attractor defines
the characters, shapes the plot and drives the action. Conversely, even the most innovative concept
can fail if the writer mistakes what element of the story is going to hold the reader.
Let’s explore some examples:
Concept: An
alien has behaved badly in his home world and is sentenced to the worst
punishment imaginable—he is banished to planet Earth.
Not a bad premise and it can
easily be summed up in one sentence. The
potential of the setup is obvious and instantly conjures all kinds of scenarios
for conflict and whacky hijinks. It’s
the old stranger in a strange land concept that strikes a universal chord. I’m intrigued and heading to Netflix.
But wait. What about the…
Strange
Attractor: Arriving on our world, the alien immediately
finds he has a problem—his head explodes easily and frequently.
Yes!
Now this movie is going straight to the top of my queue. Admittedly, the
attractor is a little over the top, but it’s fresh and fun, the most unique and compelling aspect of the
premise. How the alien deals with the problem of borrowing human heads will
define his character, shape the plot, and drive the action.
Concept:
In the year 2019, vampires rule the world.
Excellent idea. I’m envisioning Underworld meets The Matrix. Twilight
meets Blade Runner.
And now we stir in a little…
Strange
Attractor: The vampires are running out of blood.
Suddenly it becomes Thirty Days of Night meets Marie Antoinette. Nothing wreaks havoc like a hungry mob—especially
a mob of vampires—and I’m salivating at the prospect.
Concept:
In the small town of Cherry Falls, there is a sexually bewildered serial
killer on the hunt for virgins.
Strange
Attractor: The best way to stay alive is to lose your
cherry!
Enough said, I think.
So in summary, a good attractor can
flip your high concept on its head, spin it, twist it, and then knock it on its
backside, generating all sorts of interesting situations and conflict. It captivates the reader and elevates the
premise. It attracts and compels. It thrills, chills, and excites.
The strange attractor…take one
along on your next writer’s journey and see where it leads you.
3 comments:
Wow, Amanda! Great post. I never heard this STRANGE ATTRACTOR thing. I'd heard of high concept, but this really tweaks a story from the inside out. It sounds like something an author would think through before writing--for best results--but an author could enhance "the pitch" of an existing book by zeroing in on its selling point--the attractor twist.
Thanks for sharing your thoughts.
What an AMAZING post! I'm bookmarking Russio's website to visit later. Thanks for sharing it, and for introducing us to the Strange Attractor phrase!
When I first read about the strange attractor in Russio's essay, I had my own aha! moment. High concept has always been a little foggy for me, but for some reason, his explanation of a strange attractor made it all click into place. :)
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